🔍 Module I: Decoding the Business Vision
This phase, a comprehensive questionnaire acts as gatekeepers, assessing strategic acumen and readiness for potential challenges.
1- Vision and Planning: Can you vividly envision your business a year from now, and do you possess a concrete plan to manifest it?
🎯 Clear Success Indicators
🤔 Realistic Aims
🚀 Leverage Strengths
🔄 Continuous Improvement
2- Financial Management: Is your bookkeeping a reliable narrative of your business's financial journey?
📊 Up-to-date Bookkeeping
🔄 Strategic Financial Reports
📈 Cash Flow Forecasts
💡 Effective Cash Flow Management
🔄 Regular Evaluation
3- Competitive Advantage: Does your business flaunt a distinctive edge recognized and valued by your customers?
🌟 Unique Selling Proposition
💡 Innovation and Adaptability
🤝 Strategic Partnerships
📊 Data-Driven Decision Making
👥 Employee Expertise and Engagement
🌐 Brand Building and Customer Loyalty
🌱 Sustainability and Social Responsibility
4-Risk Management: Have you safeguarded your venture against accidents, disabilities, or unforeseen disruptions?
🌐 Contingency Planning
🔄 Regular Training
🤝 Building Relationships
🎨 Module II: Crafting the Business Canvas
This phase is an artistic exploration of your startup's DNA using the Business Model Canvas. Unveiling crucial components like value proposition, customer segments, and revenue streams, we paint a vivid picture of your venture's architecture.
🗺️ Module III: Navigating Strategy Terrain
Strategic goals and the Balanced Scorecard's four dimensions come into play.
- The Balanced Scorecard is a strategic management framework that helps organizations translate their vision and strategy into a comprehensive set of performance indicators, providing balanced view of an organization's performance by considering financial and non-financial factors.
Balanced Scorecard
🌟 Module IV: Enchanting the Customer Experience
Customer engagement is must. Through social media, we open channels for feedback. Blueprints for satisfaction surveys and initiatives are drafted to elevate the overall customer journey.
🛠️ Modules V-VIII: Spotting Issues, Charting Solutions
In these modules, we dissect challenges and sketch a roadmap for improvement.
- Key Performance Indicators (KPIs) such as Logistics, Supply Costs, and E-commerce Commissions make their debut.
- SWOT analysis acts as our compass, identifying strengths, weaknesses, opportunities, and threats.
- Customer Value Creation (Building Emotional Connections): Customer Demands, Addressing Concerns and Meeting Needs
Identifying Customer Satisfaction Tools: Customer Persona Study and Segmentation etc.
"Marketing is the process of creating, communicating, delivering, and exchanging offerings that have value for customers, partners, and society"
American Marketing Association
🚀 Modules IX-XII: Turning Plans into Reality
- The grand finale involves executing strategic plans, exploring the marketing mix (4Ps), raising brand awareness, devising price and marketing strategies, and embracing an all-encompassing array of management tools.
